Welcome to the Team, Ashley La Russa
By: Jenea Sanchez
Arts / September 15, 2021

Welcome to the Team, Ashley La Russa

Join us in welcoming Ashley La Russa to the Arts Foundation team!

Ashley La Russa, founder of Roux Events, will work hand in hand with the Arts Foundation to produce the 2021 Open Studio Tours (OST), one of the largest self-guided showcases of artist studios and creative workspaces in the region, running for over 10 years! More information about the upcoming Open Studio Tours will be published soon! Follow us on social media and sign up for our Newsletter for the latest news on our programs and opportunities!

Ashley La Russa

Ashley La Russa founded Roux Events in 2019, an event management company with a primary focus on supporting the growth of organizations and community leaders that foster equity, diversity, and inclusion initiatives. Ashley is the Project Lead at the largest accessible directory of Black Businesses in Arizona. BlaxFriday.com She serves on the Local First Arizona Business Advisory Council, BIPOC Community Managed Loan Committee and the African American Legacy Fund Board. Ashley partners with organizations, hotels, co-working spaces, and event venues to strategically plan how to serve the community as a whole.

In 2018, she was the Projects Manager at Downtown Tucson Partnership (DTP) where she actively communicated upcoming events and programs to the community. She coordinated over 80 parade entries for the 24th Annual Parade of Lights and Festival. In collaboration with the Merchant & Retail Council, she strengthened relationships between Downtown Tucson stakeholders, owners and staff.

In 2008, At Arizona Theatre Company (ATC), she was an Assistant Stage Manager who would oversee stage crew/technicians and track intricate transitions. After six years, she was promoted to Company Manager, the main point of contact for guest artists. As Company Manager she introduced revenue through short term rentals in Armory Park. In the Spring of 2016, she was offered the position of Management Associate/Board Liaison tasked with administrative support to the Artistic and Managing Directors, Board of Trustees and Manager of community rentals at the historic Temple of Music & Art.

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